
Overview
Professional designations focused on the strategic management of corporate real estate.
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MCR and MCR.w Seminar Requirements
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MCR |
MCR.W* |
| Candidacy Qualifications |
3 yrs CRE experience & Master's Degree OR 5 yrs CRE experience & Bach Degree OR 10 yrs CRE experience |
same as MCR |
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Corporate Real Estate Finance Enterprise Alignment Real Estate Transactions |
same as MCR |
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Pick any 2 electives |
MCR.w canidates must select the 3 seminars focused on workplace. Required seminars are marked below. |
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Requires prior completion of four seminars. |
same as MCR |
Contact your regional Learning Director if you would like to request any type of exception. *If you are considering supplementing your existing MCR with the MCR.w please click here for futher information, or contact Kitty Edwards +1 404.589.3249.
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MCR  Seminars [Click + to expand description]
Corporate Real Estate (CRE) Finance
This seminar provides a comprehensive overview of financial analysis and management in a corporate real estate context. Heavy emphasis is placed on case study work to demonstrate concepts, using Microsoft Excel.
Corporate Real Estate Finance Please click here for dates and locations of future seminars
Overview
This seminar provides a comprehensive overview of financial analysis and management in a corporate real estate context. Heavy emphasis is placed on case study work to demonstrate concepts, using Microsoft Excel.
The seminar begins with a review of fundamental corporate finance principles such as risk and return, cost of capital, net present value, and discount rate selection. Using spreadsheet case studies, these concepts are applied to the analysis of alternative lease structures, lease buyouts, and buy vs. lease decisions. The real estate investor's perspective on these issues is also explored.
The concept of financial risk in a corporate real estate context is then examined. Participants will learn how to identify risk in corporate real estate portfolios and evaluate its impact on shareholder value. Duration matching, a methodology used to manage risk, will be introduced.
- Corporate finance fundamentals
- Financial analysis
- The real estate investor's view
- Financial structures
- Risk management
Prerequisites
Requires that each student bring a laptop to class. Intermediate familiarity with Microsoft Excel is necessary. Case work will be done using Excel models. Participants should be comfortable:
- Navigating worksheets
- Creating and copying formulas
- Editing and modifying formulas.
How You Will Benefit
- Improve your ability to perform or oversee financial analysis for corporate real estate transactions
- Strengthen your ability to intelligently discuss financial issues with the finance group or CFO
- Increase capacity to develop business cases founded on sound corporate finance principles
- Identify financial risks within the corporate real estate portfolio and develop risk mitigation strategies
- Increase understanding of the financial management process, and application to corporate real estate
Who Should Attend
Corporate real estate managers and directors who want to develop a better understanding of corporate finance principles and their application to corporate real estate decision-making and management.
Enterprise Alignment
"The business of corporate real estate is the business of the business." Knowing the changing business environment, the business's core drivers and processes; and the changing nature of work are the foundation for developing and aligning real estate portfolio and workplace strategies with those of the business.
Enterprise AlignmentPlease click here for dates and locations of future seminars
Overview
"The business of corporate real estate is the business of the business." Knowing the changing business environment, the business's core drivers and processes; and the changing nature of work are the foundation for developing and aligning real estate portfolio and workplace strategies with those of the business.
To be successful, CRE executives must become more proactive, process-oriented, strategic, and linked to business unit goals. Effective CRE management today goes well beyond delivering facilities on time and within budget. It requires understanding how the real estate portfolio of the enterprise can match and serve the corporation's business model, work, and culture.
Effective CRE management develops asset portfolio scenarios and workplace strategies based on an understanding of the relationships among physical space, worker/business unit productivity, corporate strategies and corporate culture.
To accomplish this requires extensive client relationship management with business units and integrating occupancy (CRE), connectivity (IT), financial acumen (FIN) and management policies (HR) based on a firm understanding of how individuals and teams actually do their work, and how that work may, in turn, be influenced by this bundle of infrastructure and support services.
Linking Real Estate Decisions to Corporate Strategy
- Understanding the enterprise's overall business objectives
- Implementing strategy through real estate decisions
- What are we aligning? Alignment with whom and for what purpose?
- What are the ways of knowing about business processes and objectives?
- "Finding out" in times of uncertainty and change
Strategic Management in Corporate Real Estate
- Thinking and acting strategically
- Thinking outside the box
- Implementing your real estate strategic vision
- How do we know when we are aligned?
- Stakeholders and measures
- Balanced scorecard
Linking Real Estate Strategy to Business Strategy
- Adding value to the bottom line
- Shift from managing assets to providing total workplace management
- Implications for the direction of alignment for corporations
- CoRE 2010: Integrated Resource and Infrastructure Management Solutions (IRIS)
- Implications for change on the service delivery model
How You Will Benefit
- Understand and get the information you need about business units through formal relationship management, internal corporate partners, use of corporate documents, web sites and analytic tools
- Case Studies that reveal strategies for selling a strategic corporate real estate role to business units; and, changing a business's view of your role in CRE to strategic business partner from an order taker
- Development of an action plan for working more effectively with business units to develop real estate strategies
Who Should Attend
- CRE executives whose goals are to expand their leadership ability and create value
- Managers who must respond more strategically to support the business units and senior management
- Any business professional who must effectively communicate and implement strategic plans
Real Estate (RE) Transactions: Impact on Corporate Financial Statements
Financial statements summarizing the present financial condition of a business are the indisputable starting point for management and investment decisions. Bridging real estate transactions with corporate financial statements, this seminar will show you the importance of understanding the CFO's view of corporate real estate within the framework of financial reporting. This seminar presents the "what, why and how" of financial statements. You will learn how financial statements are used by senior management, financial institutions, investors and shareholders and how real estate transactions impact financial performance measures.
Real Estate Transactions: Impact on Corporate Financial StatementsPlease click here for dates and locations of future seminars
Overview
Financial statements summarizing the present financial condition of a business are the indisputable starting point for management and investment decisions. Bridging real estate transactions with corporate financial statements, this seminar will show you the importance of understanding the CFO's view of corporate real estate within the framework of financial reporting. This seminar presents the "what, why and how" of financial statements. You will learn how financial statements are used by senior management, financial institutions, investors and shareholders and how real estate transactions impact financial performance measures.
At the completion of the seminar you will be able to describe and analyze the three principal financial statements: income statements, cash flow statements, and balance sheets. You will be able to discuss the impact of an operating/capital lease, acquisition/disposition, Sale/Leaseback transaction, synthetic lease and their relationship to financial statements.
Linking Financial Statements to Corporate Real Estate
- Financial ratios
- Financial impact of corporate real estate decisions
- Communicating real estate strategies as they relate to corporate objectives
Understanding Financial Statements
- Income statement
- Cash flow statement
- Balance sheet
Impact of Transactions on Financial Statements
- Lease types: operating, capital, and synthetic leases
- Property purchase
- Property sale
- Sale/Leaseback
- Vacancy/Sublease
Prerequisites
In preparation for the seminar please plan to bring a regular calculator and an annual report (or 10-K report) to class. It is preferred that the annual report is from your company.
How You Will Benefit
- Understanding the CFO's view of corporate real estate within the framework of financial reporting
- Understanding financial performance ratios
- Relating real estate performance to corporate finance criteria
- The inter-relationships between finance and real estate which can add value to a corporation
Who Should Attend
- Those real estate professionals who need to understand the CFO's perspective within the framework of financial reporting
- Those professionals who either are or work for a CFO, Portfolio Manager, Asset Manager, Transaction Specialist, Real Estate Director, and Real Estate Consultants
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MCR  and MCR.w (Required) Seminars
Advanced Lease Analysis
This seminar has been one of our most consistently well-attended and highly-rated for more than a decade. The program provides an in-depth look at commercial leasing and the various (and sometimes very different) objectives of lease clauses when seen through the eyes of the landlord, tenant and legal counsel. The program has been newly revised to emphasize collaborative exercises requiring you to spot, analyze and solve a wide variety of common, advanced situations that arise in real world office, warehouse and industrial and retail leasing
Advanced Lease Analysis Please click here for dates and locations of future seminars
Overview
This seminar has been one of our most consistently well-attended and highly-rated for more than a decade. The program provides an in-depth look at commercial leasing and the various (and sometimes very different) objectives of lease clauses when seen through the eyes of the landlord, tenant and legal counsel. The program has been newly revised to emphasize collaborative exercises requiring you to spot, analyze and solve a wide variety of common, advanced situations that arise in real world office, warehouse and industrial and retail leasing
The faculty is composed of leasing experts with experience on all sides of the negotiating table, providing valuable insights from their perspectives to help broaden your understanding of the leasing process. Highly practical, the seminar format promotes an interactive collaboration and debate about each topic among you, your peers and our experienced faculty.
The focus is how to identify, prioritize and address individual complex leasing questions and to understand how clauses also impact one another, strengthening your negotiating potential and enabling you to maximize your corporate shareholder dollars. This seminar will raise your skill level, increase your understanding of the lease document, and raise the level of your organization's leasing process as you acquire the best practices of today's experts.
Lease Process
- Basic lease provisions
- Tenant obligations
- Landlord obligations
- Physical aspects
Lease Analysis
- Negotiation process sequence
- Areas of mutual interest
- Case study lease
- Checklists
How You Will Benefit
- Improved ability to demonstrate an understanding of lease clauses as they relate to a tenant's business needs
- Learn to determine which clauses would need to be negotiated to better meet the economic and operational needs of the business
- Ability to analyze lease clauses and the affect they may have on other clauses within the lease
- Greater understanding of how to analyze a lease clause and determine the best response for your company as tenant or landlord in a given situation
- Increased ability to evaluate negotiated lease provisions in existing leases so that tenant's response to issues that arise throughout the lease term is appropriate and effective
- How to extract the overall maximum value from each lease negotiated
Who Should Attend
- All real estate professionals who participate in the negotiation of leases and sub-leases will benefit from this content-rich seminar
- Designed for professionals with at least five years of experience negotiating leases, but also a strong start-up tool for those new to the leasing process
- For real estate managers who want to attain the next level of appreciation and skill in complex lease negotiations
Advanced Real Estate Negotiation
This highly interactive seminar explores the ways that people negotiate to create value and resolve disputes. Designed both to improve understanding of negotiation theory and to build negotiation skills, the seminar integrates negotiation research with experiential learning exercises. This seminar applies proven negotiation strategies, skills, and psychological insights to corporate real estate situations.
Advanced Real Estate Negotiation Please click here for dates and locations of future seminars
Overview
This highly interactive seminar explores the ways that people negotiate to create value and resolve disputes. Designed both to improve understanding of negotiation theory and to build negotiation skills, the seminar integrates negotiation research with experiential learning exercises. This seminar applies proven negotiation strategies, skills, and psychological insights to corporate real estate situations.
The seminar combines a model of corporate and personal power with a negotiation planning and conflict management process. It teaches you how to control yourself so you can control the negotiation pace and the pressure. Critical to achieving your goals, you will learn to define objectives, assess needs and prepare for negotiations more effectively.
In a safe learning environment you will practice negotiating with different types of personalities under a range of conditions. You will leave this course with an action plan for strengthening your negotiating ability. This plan incorporates and takes full advantage of a realistic assessment of the personal and corporate power you bring to the table.
Preparation for Negotiation
- Collecting information and criteria
- Setting goals and anticipating your counterpart's goals
- Development of options
- Development of creative issues
Skills to Use at the Negotiating Table
- How to listen, talk and disagree
- Recognizing and neutralizing tactics and ploys
- Manipulating your goals for maximum outcome
- Skills to use in case of deadlock
Style, Ethics and Psychology
- Development of confidence and power
- Anticipating and controlling emotions
- Winning while appearing selfless
- Avoiding fraudulent behavior
How You Will Benefit
- Preparation skills to maximize your goals
- Learn how information equals power
- Develop options that allow you to walk away from the table
- Understand your counterpart's communication and utilize it to further your goals
- Effectively communicate your interests and positions
- Render your counterpart's tactics and ploys useless
- Make better decisions during the negotiation process
- Understand how to disarm aggressive adversaries
- Confront impasse in the negotiation
- Develop personal power
Who Should Attend
- Corporate real estate professionals who negotiate with strategic business partners, customers, colleagues or suppliers
- Those real estate professionals who want to sharpen their skills to become more successful and effective in every negotiation situation
- Those real estate professionals who need to increase their knowledge with new successful negotiation strategies
Creating Corporate Value through Workplace Strategy (MCR.w Required) NEW Content
This redesigned seminar is the first of three seminars that comprise the new Masters in Corporate Real Estate –Workplace (MCR.w) track (This seminar can be taken as a standalone MCR elective as well). This seminar explores the critical alignment of workplace strategy with business strategy to improve employee performance, foster innovation, and impact the bottom line. Effective corporate real estate management develops workplace strategies that respond to dynamic relationships between physical space, corporate culture, worker expectations, technology innovations, organizational brand and business success.
Creating Corporate Value through Workplace Strategy (MCR.w Required) NEW ContentPlease click here for dates and locations of future seminars
Overview
This seminar explores the critical alignment of workplace strategy with business strategy to improve employee performance, foster innovation, and impact the bottom line. Effective corporate real estate management develops workplace strategies that respond to dynamic relationships between physical space, corporate culture, worker expectations, technology innovations, organizational brand and business success.
This redesigned seminar is the first of three seminars that comprise the new Masters in Corporate Real Estate –Workplace (MCR.w) track (This seminar can be taken as a standalone MCR elective as well). It examines the ultimate test of a successful real estate/workplace strategy: the ability to contribute to the organization’s business success and attract, enable, and retain a productive work force. Participants will learn how to analyze organizational needs and develop a compelling workplace vision that will resonate with executives. The seminar examines actual business cases and examples from Fortune 500 companies, government agencies, and other organizations.
Business Perspective
- A climate of extraordinary change
- The shifting role of the corporate real estate executive
- Starting with a strategic plan
- Responding to agile business models
Workplace Perspective
- Organizational Culture
- The changing nature of work
- Designing the right workplace
- Managing change
- Branding the environment
How You Will Benefit
- Ability to become a strategic partner with executive management
- Ability to demonstrate tangible impact of workplace strategy on the bottom line
- Understand the forces that are changing the way the workplace is designed
- Understand the demands of a changing workforce and the needs of the knowledge worker
- Examine alternative methods for evaluating workplace needs
- Application of these concepts through discussion and interactive exercises
Who Should Attend
- Corporate real estate executives whose goals are to expand their leadership ability to align workplace strategy with the business mission
- Professionals who want to understand how the workplace can become a tool in achieving the business goals of an organization
CRE Technology: Structure & Strategies
In this course, we will examine the role that CRE technologies play in the overall service delivery model, including both a review of traditional systems of record as well as the impact of emerging technologies and evolving work styles on technology infrastructure.
CRE Technology: Structure & Strategies (MCR) NEW SEMINAR! Please click here for dates and locations of future seminars
Overview
The Corporate Real Estate management function involves numerous stakeholders with competing priorities performing a wide range of tasks, usually across a wide geographic footprint. This inherent complexity has significant implications on which combination of people, process and technology will maximize organizational effectiveness and operational efficiency.
In this course, we will examine the role that CRE technologies play in the overall service delivery model, including both a review of traditional systems of record as well as the impact of emerging technologies and evolving work styles on technology infrastructure.
Starting from a foundational overview of the most common CRE applications and a generic CRE service delivery model, we will extend the discussion to include topics of mobility, business intelligence, performance management, data quality and sourcing strategies. The potential impact that corporate real estate information and technologies can have on the core business will also be discussed.
Perspectives from corporate real estate executives and technology managers gathered through surveys, direct interviews and case studies will be reviewed and discussed with the class. This collateral will serve to highlight the wide range of issues that must be addressed to create a well-rounded technology strategy.
Class discussion will include review of general assessment frameworks for evaluating the maturity of CRE technologies as part of a process for identifying technology needs, evaluating alternatives, assessing impact and prioritizing investment. Best practices in technology business case formulation and project prioritization will also be introduced to the class.
How You Will Benefit
- Develop an understanding of core CRE applications and the touch points between CRE systems and broader enterprise data sources
- Explore emerging technologies and the impacts these new capabilities are having on traditional skill sets, information flows and decision processes
- Learn how increasingly mobile work styles are changing CRE service delivery, and the resulting implications on technology design
- Receive a general assessment framework and evaluation process that can be used as a starting point for reviewing your own organization's technology/process maturity.
- Understand how your organization's unique culture, decision rules and constraints can influence technology strategies and development.
- Gain insight and obtain specific benchmarks through review of survey and interview feedback from numerous CRE leaders and technology directors on topics that include development priorities, data quality, corporate IT influences, procurement and organizational culture.
- Discuss technology development and sourcing strategies, along with a cost-benefit-risk comparison of either combining or separating the procurement of technology with services from outside parties.
Who Should Attend
- CRE executives, managers and associates wanting to increase their understanding of the role technologies play in the delivery of corporate real estate services.
- CRE technology directors and managers (and Corporate IT professionals) who desire to better understand their internal customer and want to improve their ability to define business requirements.
- CRE service providers and technology developers wanting to ensure alignment of their own technology strategies with the priorities of corporate real estate clients.
Developing Workplace & Mobility Strategies (MCR.w Required)
This redesigned seminar is the second of three seminars that comprise the new Masters in Corporate Real Estate –Workplace (MCR.w) track (This seminar can be taken as a standalone MCR elective as well). This seminar explores tasks at the heart of the workplace strategy process: assessing organizational needs and business processes, developing appropriate strategies to contribute to organizational goals, creating a business case, and establishing an effective project team using internal resources and external service providers. It also examines mobility and technology issues that influence workplace strategy today.
Developing Workplace & Mobility Strategies (MCR.w Required) Please click here for dates and locations of future seminars
Overview
This seminar explores tasks at the heart of the workplace strategy process: assessing organizational needs and business processes, developing appropriate strategies to contribute to organizational goals, creating a business case, and establishing an effective project team using internal resources and external service providers. It also examines mobility and technology issues that influence workplace strategy today.
This redesigned seminar is the second of three seminars that comprise the new Masters in Corporate Real Estate –Workplace (MCR.w) track. (This seminar can be taken as a standalone MCR elective as well) Participants will learn about various methods for analyzing business processes, work patterns, and space needs in order to develop workplace strategies. The seminar examines actual business cases and examples from Fortune 500 companies, government agencies, and other organizations. Participants learn from each other through sharing their own projects and challenges, and working together on case study and application exercises.
Business Perspective
- Balancing financial, space, and organizational needs
- Strategy development
- Business case development
Workplace Perspective
- Mobility and technology trends
- Assessment and analysis methods
- Working with external service providers
- Establishing a project team
How You Will Benefit
By participating in this seminar, you will be able to:
- Explore how to translate observations, data and insights about the organization into workplace strategies that optimize value by addressing culture, space and building systems, human resources strategies, technology, sustainability, and operations.
- Learn considerations for constructing the team for a workplace project, including engaging external service providers.
- Practice developing a business case and work plan for a workplace strategy project.
- Apply these concepts through discussion and interactive exercises.
Who Should Attend
- Corporate real estate executives involved in workplace strategy and mobility initiatives.
- Professionals who want to grow their knowledge and leadership ability to align workplace strategy with the business mission, culture and work processes.
Implementing Workplace Strategies (MCR.w Required) NEW SEMINAR!
This NEW seminar is the third and final seminar in the MCR.w track. To take this seminar for the MCR.w Designation, participants must have completed the two previous Masters in Corporate Real Estate –Workplace (MCR.w) track seminars. This class completes the exploration of the Workplace Competencies initiated in the preceding seminars in the ‘Masters of Corporate Real Estate – Workplace’ designation series, exploring how effective workplace strategists lead change, implement and manage programs, and champion continuous improvement in their organizations.
Implementing Workplace Strategies (MCR.w Required) NEW SEMINAR! Please click here for dates and locations of future seminars
Overview
The seminar examines the skills needed to turn workplace strategies into reality, with new work environments that will support desired behaviors and help the organization achieve its goals. Participants will discuss implementation challenges and how to address them through effective change management programs programs. The seminar will also explore the skills needed to manage programs that involve diverse, cross-functional teams and implement workplace strategies in large organizations. Continual learning and improvement are stressed as the seminar discusses ways to keep up with the evolving field of workplace strategy. The seminar culminates in a collaborative experience, the Collaboratory, in which participants apply the lessons and skills learned in all three MCR.w seminars to their real-world workplace strategy challenges.
Pre-Requisites
Implementing Workplace Strategies is the third and final seminar in the MCR.w track. To take this seminar for the MCR.w Designation, participants must have completed the two previous MCR.w seminars; Creating Corporate Value through Workplace Strategy and Developing Workplace & Mobility Strategies (previously titled, “Enabling Workforce Mobility - Perspectives on Technology, Physical Solutions, and Change Management.”) Click here for more information on the MCR.w designation track.
How You Will Benefit
- Understand implementation challenges and learn skills need for leading workplace change
- Expand your influencing skills
- Grow your workplace program management knowledge and share best practices for measurement/reporting methods and techniques
- Understand the vital roles of continuous improvement and user education
- Use Collaboratory experience to discuss real workplace strategy challenges with your peers.
Who Should Attend
- Corporate real estate executives whose want to grow their knowledge and leadership ability to align workplace strategy with the business mission
- Professionals who want to understand how the workplace can become a tool in achieving the business goals of an organization
Managing Effectively in Global Markets
This seminar is designed to assist CRE executives and service providers by enhancing their skills to identify and address opportunities and issues in real estate markets unfamiliar to them. The first day is structured as lecture and group discussion, focused on a variety of markets worldwide. On the second day participants will work through case study assignments requiring the identification of issues, opportunities and appropriate management plans. Participants will learn and develop leadership principles that can be applied to international real estate portfolio management for the companies they serve.
Managing Effectively in Global Markets Please click here for dates and locations of future seminars
Overview
Corporate real estate (CRE) executives are increasingly assuming direct responsibility for international real estate portfolios and for the execution of global property strategies to support core business operations. Many properties broadly have the same financial and operational importance, however business structures, practices and cultural styles do vary widely by country and location and this brings a significant complexity to dealing with an international portfolio. Asking the right questions, with an open mind and clearly expressed business objectives, can be key. Anticipating and addressing local conditions can dramatically affect the approach, timing and outcomes of plans and operations.
This seminar is designed to assist CRE executives and service providers by enhancing their skills to identify and address opportunities and issues in real estate markets unfamiliar to them. The first day is structured as lecture and group discussion, focused on a variety of markets worldwide. On the second day participants will work through case study assignments requiring the identification of issues, opportunities and appropriate management plans. Participants will learn and develop leadership principles that can be applied to international real estate portfolio management for the companies they serve.
- Immersion case studies illustrating the diversity of global markets and systems
- Techniques for the development and communication of business objectives
- Effective management principles for international projects
- Leading and coordinating the international project team
How You Will Benefit
- Understand how to discard preconceived solutions and to explore the unique opportunities and obstacles in each new country, market and project situation
- Learn skills for articulating and expressing business objectives in a neutral manner that is unburdened by jargon and practices that may not apply outside your domestic market
- Practice techniques in collaborating with in-market professionals, colleagues and internal customers and in developing realistic project expectations for international projects that are matched to the underlying business case and needs of your company
- Be able to manage and evaluate the progress of the project and the performance of in-market advisors and counterparties based on the programmatic objectives
Who Should Attend
- CRE executives, transaction and project managers and service providers without international real estate experience who wish to develop a better understanding of the real estate process in markets abroad
- CRE executives and business professionals with international experience who wish to enhance their leadership skills and effectiveness in organizing and managing assignments in countries and situations new to them
The New Survival Tools for Industrial Operations and Real Estate Decisions NEW SEMINAR!
Because of the collaborative and information sharing nature of this seminar, it is geared for the intermediate to experienced industrial practitioner and will lead the participant from foundational base of industrial uses, operational challenges, real estate selections into the labor and inventory measurement metrics. New game changers with rail, air, trucking and shipping as a logistical service delivery will be explored. Topics will include mobility, integrated and multifaceted supply chains, efficient systems and operating processes, managing risks, site selection and market issues, financial and governmental incentives.
The New Survival Tools for Industrial Operations and Real Estate Decisions Please click here for dates and locations of future seminars
Overview
U.S. manufacturing and industrial companies have outsourced tasks to other countries due to the rising operational and real estate costs. The edge between profit or lose is slim and challenging. CRE not only faces challenges but has to keep up with operational and paradigm shifts. This seminar is CoreNet Global's newest industry-specific MCR seminar designed to give its membership a double dose of industry real estate reality. The seminar explores new ways to benefit your bottom line with "entrance" and "exit" strategies and phases of the lifecycle of industrial operations/real estate from production, labor, logistic and real estate costs. The Panama Canal is completing a third canal and the U.S. eastern seaboard may be leading industrial production to a new paradigm shift. U.S. companies are considering re-shoring jobs and selling off excess real estate. Environmental issues continue to be a barrier for disposition while green and sustainability goals shift building design into a new era on the entry. The "lifecycle" of the facility is now a comprehensive complicated web of issues. Because of the collaborative and information sharing nature of this seminar, it is geared for the intermediate to experienced industrial practitioner and will lead the participant from foundational base of industrial uses, operational challenges, real estate selections into the labor and inventory measurement metrics. New game changers with rail, air, trucking and shipping as a logistical service delivery will be explored. Topics will include mobility, integrated and multifaceted supply chains, efficient systems and operating processes, managing risks, site selection and market issues, financial and governmental incentives. Incorporated in the two days are guest speakers, proprietary surveys from corporate real estate executives, videos, slideshows and case studies. Class discussion will include the review of general assessment frameworks of industrial and its nuances, evaluating alternative sites and buildings, assessing impact and prioritizing investments. Best practices in business case formulation and project prioritization will also be introduced to the class.
How You Will Benefit
- New technologies, solutions and game changers of logistics and supply chain for real estate strategic planning, metrics implementation and cost unit management
- New On-shoring issues that can affect the site selection process
- Cost-benefit decision frameworks for the industrial site and facility selection proposition
- How to extract value from the specific phases of the project development process and how a landlord strategizes on adding value to your tenancy
- Uncovering tax incentives, grants and financing on acquisitions. An update on new accounting rules that could affect real estate decisions
- Successful strategies and proven tactics to mitigate risk for surplus, distressed and environmentally challenged real estate
Program Level
- Intermediate to experienced industrial practitioner
- CRE executives and business professionals wishing to capture insights on leading-edge best practices and a new way of conducting business in the industrial portfolio world.
Performance Management
This seminar addresses a broad range of performance management approaches and methodologies leveraged in the Corporate Real Estate arena. The seminar will highlight recent corporate case studies to demonstrate business context, potential application, opportunities and benefits of performance metric tracking across CRE services and capabilities. Technology applications and automated dashboards options that drive efficiencies in gathering the data and compiling the metrics will be explored through live demonstrations.
Performance ManagementPlease click here for dates and locations of future seminars
Overview
In today's networked business environment, success is increasingly measured through metrics of individual asset and resource performance as contributions to broader enterprise value and priorities. It is critical for metrics to be aligned with enterprise-level goals and defined as components of a holistic approach to performance management.
This seminar addresses a broad range of performance management approaches and methodologies leveraged in the Corporate Real Estate arena. The seminar will highlight recent corporate case studies to demonstrate business context, potential application, opportunities and benefits of performance metric tracking across CRE services and capabilities. Technology applications and automated dashboards options that drive efficiencies in gathering the data and compiling the metrics will be explored through live demonstrations.
As there is no "one size fits all" approach or process, this seminar emphasizes the development of a performance management framework that can readily adapt to changing business environments / models and is focused on continuous improvement. The course will help practitioners understand why and how a performance management framework should support alignment of performance goals between the enterprise, corporate real estate, portfolio performance and outsourced service providers. Course participants will be provided with a "toolkit" to facilitate the development of a framework for their specific organization based on their unique goals.
A successful performance management program can help bridge potential gaps between the corporate real estate function and C-suite executives. By translating CRE activities into metrics that connect to enterprise priorities, performance management strategies can increase the importance of the CRE function across the industry. This seminar will identify the foundational data elements and implementation strategies required to manage integrated performance across the enterprise.
How You Will Benefit
- Learn about the baseline set of performance management methodologies and approaches
- Understand the benefits and challenges of various frameworks and explore potential applications within your organization
- Understand how your CRE-specific activities / initiatives can impact enterprise-level performance metrics and concerns
- Understand performance management in the context of integrated resource and infrastructure management
- Obtain a "starter toolkit" for developing your own performance management program
- Learn about the current and future direction of performance management
- See examples of representative programs
- Technology applications and dashboard development examples
- Discuss ways to connect corporate priorities to CRE activities to better support CRE decision-making and how metrics may be interpreted to inform/impact strategy development
The Performance Management Context
- Objectives and Evolution of Business Context
- Approaches and methodologies of Performance Management
- Developing a customized program
Technology Considerations
- Dashboards & Reporting
- Data Requirements and Automation
Measurement in the Business Context
- Business effectiveness
- Performance and integration of multiple functions
- Portfolio optimization
- Workforce/workplace
- Process and service quality
Case Study presented by guest speakers covering variety of perspectives.
Who Should Attend
- CRE executives, managers, strategic planners, and business analysts who want to better understand how to integrate function-specific performance management with enterprise-level performance management
- Service provider executives and account managers who want to better understand how to establish and manage performance management programs that effectively address the needs of various levels of client management
Portfolio Management
Real estate is often the second largest item on the balance sheet of corporate America. While many companies manage individual real estate cost items, few effectively manage the overall portfolio. This seminar provides the corporate real estate practitioner with the skills, methodology, and tools to enhance the value and manage the risk inherent in any large scale portfolio. The seminar is based on a sound financial management approach that takes away the alchemy and grounds the corporate real estate portfolio approach in well-established corporate finance doctrine. It is intended to help you understand how to effectively manage a portfolio of corporate real estate assets.
Portfolio Management Please click here for dates and locations of future seminars
Overview
Real estate is often the second largest item on the balance sheet of corporate America. While many companies manage individual real estate cost items, few effectively manage the overall portfolio. This seminar provides the corporate real estate practitioner with the skills, methodology, and tools to enhance the value and manage the risk inherent in any large scale portfolio. The seminar is based on a sound financial management approach that takes away the alchemy and grounds the corporate real estate portfolio approach in well-established corporate finance doctrine. It is intended to help you understand how to effectively manage a portfolio of corporate real estate assets.
The intent is to provide a framework to manage the portfolio and tools to be able to effectively present your recommendations to a corporation's CFO or CEO. At the completion of this seminar, you will leave with a clear understanding of the portfolio management process. Because the methodology is aligned with the financial management practices utilized by most corporate finance departments, you will be able to position your portfolio recommendations in a way that will be defensible and readily understood by CFOs or Corporate Treasurers. Most important, you will leave the program prepared to leverage these concepts on behalf of your firm.
Portfolio Process Overview
- Clustering
- Cluster analysis
- Supply assessment
- Sub-portfolio
- Portfolio wide initiatives
Portfolio Financial Overview
- Financial management
- Financial analysis
- Demand forecasting
- Duration matching
How You Will Benefit
- Develop a clear understanding of the portfolio management process
- Position your portfolio recommendations with a range of large-scale portfolio savings initiatives that will be defensible and readily understood by CFOs or Corporate Treasurers
- Understand how to manage the corporate real estate portfolio in a way that is congruent to how other corporate assets are managed
- Be able to develop long-term portfolio plans that will likely reduce costs, mitigate risks, and inform down stream activities and transactions
Who Should Attend
- Those real estate professionals who are actively involved in the development of long-term strategies for the corporate real estate portfolio
- Those who are involved in day-to-day real estate transactions and wish to have a better understanding of how decisions impact the overall portfolio
Note: Participants must understand financial ratios, operating lease, capitalized lease, property purchase, Sale/Leaseback, property sale, owned-property disposition and synthetic lease
Portfolio Realignment: Restructuring Corporate Real Estate Assets
This seminar is designed to formulate a comprehensive restructuring plan that can be implemented within one’s own company. This plan will create or modify existing RE governance and maintain standardized reporting and financial controls across real estate, collaborative processes and procedures, and other real estate-related functions. Acknowledging unique situations, this seminar provides guidelines to identify the most relevant and impactful opportunities for your company.
Portfolio Realignment: Restructuring Corporate Real Estate Assets Please click here for dates and locations of future seminars
Overview
Portfolio Realignment: Restructuring Corporate Real Estate Assets is designed to formulate a comprehensive restructuring plan that can be implemented within one’s own company. This plan will create or modify existing RE governance and maintain standardized reporting and financial controls across real estate, collaborative processes and procedures, and other real estate-related functions. Acknowledging unique situations, this seminar provides guidelines to identify the most relevant and impactful opportunities for your company.
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UPDATE
Due to the timing and recent additional emphasis on the upcoming changes in FASB/IASB, the instructors of Portfolio Realignment are including additional focus on how these new rules impact real estate from the financial, operational, and reporting functions. They will also discuss how new strategies can help elevate real estate and real estate initiatives within the most senior levels of the company.
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The seminar begins with three important discussion areas that set the stage for four phases of restructuring development:
- The current global economic environment and its impact on public and private companies
- How this global impact influences the "back office" groups, including real estate, IT, HR, and sourcing
- The leadership and collaboration required to successfully create and execute a restructuring plan
Phase 1 focuses on initial research of the potential opportunity, risks and benefits, high-level financial analysis, and recommendations. Phase 2 deals with the development of the overall plan, appropriate analysis, and internal and external communication plan. Phase 3 details the portfolio plan and reporting obligations. Phase 4 is about the change management plan, ongoing reporting and implementation plan.
Portfolio Realignment is designed as a highly collaborative seminar, presented with case studies, and provides a reference and guidebook to build-out a specific, comprehensive plan for your company.
The successful implementation of a comprehensive and highly sensitive restructuring plan is based on the foundation of internal acceptance, collaboration, and teaming with internal businesses and other non-revenue core functions of a company. There will be significant reference to other internal functions outside of real estate and attendees will gain better insight to a successful plan, having previous communications with these groups about this opportunity prior to attending the course.
How You Will Benefit
Portfolio Realignment: Restructuring Corporate Real Estate Assets was developed to educate executives about updates to the current model of policy and processes related to portfolio restructuring in public and private companies. Upon completion of the Portfolio Realignment seminar, participants will be able to:
- Define and characterize any one of a number of portfolio restructuring opportunities within their respective organizations
- Identify motivations for restructuring portfolios, including cost reduction; stock value; competitive forces; regulation; workplace evolutions; and business reorganization
- Describe critical financial drivers that frame the goals and processes of corporate realignment, including stock value; return on investment; short- and long-term profit; and risk management
- Generally summarize regulatory and reporting requirements attending portfolio restructuring transactions, in particular, GAAP and FASB standards of acceptable practice with respect to dispositions and impairment accounting
- Apply key financial concepts to realignment visioning, including risk analysis; duration matching; cost of capital; discount rate selection; and return expectations
- Characterize key metrics and critical paths for conducting the research necessary to formulate and validate a restructuring plan
- List essential types of performance measures that must be researched, including financial metrics; occupancy metrics; industry benchmarks; and market conditions
- Establish linkages between business unit headcount forecasts and current occupancy and supply data
- Explain how to assess property performance, market conditions, labor conditions, and regulatory incentives as data support for realignment strategies
- Present the critical components of a restructuring plan, and how the components dynamically interact within a scheduled framework of actions to generate an expected outcome
- Summarize the driving objectives of the plan as revealed in the opportunity identification and subsequent due diligence
- Characterize the before-and-after performance of the portfolio properties affected by the plan, per identified occupancy and financial metrics
- Describe what transactions will drive the realignment and what their financial impacts are expected to be
- Describe how planned realignment actions will enhance the integration of business process and drivers with the workplace portfolio
- Identify the essential phases, and potential pitfalls, of realignment plan implementation
- Characterize how organizational impacts will be effected in conjunction with HR and IT
- Describe the mechanics of scheduling the coordinated flow of realignment actions, including critical milestones and compliance ramifications
- Characterize the importance of, and ways to garner, corporate support and oversight of the realignment plan
- Generally describe how the process of change management will be woven into the restructuring plan and its expected results
- Describe the critical facets of the realignment communication plan across line and staff departments, and how the communication strategy will contribute to effecting a smooth organizational transition
Pre-Class Assignment
- Participants are requested to have read and bring to class their latest company reports: Annual, Quarterly, 10k and 8k.
- Financial calculators are required, as attendees will be working from financial templates to create a specific financial scenario.
Who Should Attend
- This course is designed for an audience of Corporate End Users, Service Vendors, as well as Real Estate Service Providers.
- As all external partners will team with a core internal team in order to create, deliver and implement a successful Restructuring Plan, it is very important that all groups act as a collaborative team in executing a strategy.
- It is advised that if a Real Estate Group has preferred relationships with outside vendors, that they consider attending the course as well.
Service Delivery and Outsourcing: Implementing, Managing and Improving Partnerships
This seminar will discuss leading practices for designing a real estate and facilities service delivery model, selecting partners, enabling transition and organizational change and, finally, managing & continuously improving the ongoing relationship. The course will address numerous issues, including what should be handled in-house vs. delivered through outsourcing. The challenges and risks inherent in any service delivery partnership will also be explored. Different service delivery models, relationship management approaches, technology enablement strategies, compensation structures, and performance measurement models will be discussed and debated through lecture and in-class team work. The intent is to provide seminar participants with a roadmap for creating successful partnerships from both the end user and service provider perspective.
Service Delivery and Outsourcing: Implementing, Managing and Improving Partnerships Please click here for dates and locations of future seminars
This is a program for both end users and service providers.
This seminar will discuss leading practices for designing a real estate and facilities service delivery model, selecting partners, enabling transition and organizational change and, finally, managing & continuously improving the ongoing relationship. The course will address numerous issues, including what should be handled in-house vs. delivered through outsourcing. The challenges and risks inherent in any service delivery partnership will also be explored. Different service delivery models, relationship management approaches, technology enablement strategies, compensation structures, and performance measurement models will be discussed and debated through lecture and in-class team work. The intent is to provide seminar participants with a roadmap for creating successful partnerships from both the end user and service provider perspective.
For years companies have outsourced non-core, non-strategic processes - maintenance, security, food service, etc. Today, real estate and facilities outsourcing offers a whole new level of efficiency and cost-saving potential. Outsourcing can yield a more nimble, more competitive organization, by improving complex, strategic real estate processes that are critical to successful operations.
Vendor organizational maturity has made this shift possible within the real estate and facilities arena. Enterprise platforms for the real estate and facilities function now enable companies to streamline and standardize business processes, while providing tools for effective communication and management across organizational boundaries. The result? An operating and service delivery model that allows a company to seamlessly leverage a vendor's specialized experience, operating efficiency and economies of scale to improve its own business.
When properly executed, strategic partnerships and alliances enable real estate and facilities professionals to focus on more strategic initiatives, while ensuring that tactical execution continues to proceed smoothly. These relationship structures also provide access to technical skills and resource flexibility. As a result, the management of real estate and facilities has evolved from a fully in-sourced model to one that incorporates the strategic use of outsourced services and other forms of external partnering.
The purpose of this seminar is to inform participants of the issues and risks inherent in any outsourced relationships. The seminar emphasizes leading practices for designing a service delivery model, selecting partners, enabling organizational change and, finally, managing the ongoing relationship. The course content addresses numerous issues, including determining what should be in house versus outsourced, the design of services delivery models, service provider relationship management, technology enablement, compensation strategies, and performance measurement. The intent is to provide seminar participants with a roadmap for the management of entire real estate and facilities business process outsourcing lifecycle.
The teaching team includes various industry professionals, providing corporate end-user, real estate service provider, and management consultant perspectives. The seminar, which will include interactive workshop presentations, case studies, and guest presentations, is intended for real estate and facilities executives, managers, and service providers.
How You Will Benefit
Upon completing this seminar, you will be able to:
- List and discuss current trends and thinking on corporate management objectives and strategies, with respect to outsourcing
- Design and implement an efficient service delivery model that is consistent with your operational needs and company culture; Discuss the challenges and issues that you may face
- Establish a performance management program that aligns your service delivery model with incentives and work activities
Seminar Outline
- Understand the Evolution of the Outsourcing Industry
- Determine what you Need from an Outsourcing Initiative
- Establish a Scope of Services
- Go to Market with an RFP
- Select your Outsourcing Partner
- Structure the Relationship
- Manage the Relationship
- Performance Management
Who Should Attend
- Corporate real estate and facilities executives whose goal is to strengthen their ability to evaluate, prepare for, implement, and manage outsourcing partnerships
- Managers who need to expand their leadership ability to create value
- Corporate real estate and facilities executives who oversee outsourcing relationships, work with real estate service providers and other providers of out-sourced services
- Service providers who are involved in as outsourced alliance partners
Sustainable Strategies: Impact on Corporate Real Estate Portfolios
Sustainability presents an unprecedented opportunity to corporate real estate professionals to distinguish themselves as strategic corporate leaders and planners. Whether a corporation seeks to reduce internal expenses, counter public criticism, prepare for impending legislation, increase its market share or simply position itself as an industry leader, the professional who understands sustainability will present an important voice at the table.
Sustainable Strategies: Impact on Corporate Real Estate Portfolios Please click here for dates and locations of future seminars
Overview
Sustainability presents an unprecedented opportunity to corporate real estate professionals to distinguish themselves as strategic corporate leaders and planners. Whether a corporation seeks to reduce internal expenses, counter public criticism, prepare for impending legislation, increase its market share or simply position itself as an industry leader, the professional who understands sustainability will present an important voice at the table.
This seminar. Is designed to cover basic sustainability concepts and to assist in the identification and planning of short-term and long-term goals.
How You Will Benefit
After attending this seminar, you will be able to:
- Develop new or optimize existing strategies within the company’s stated framework
- Identify and leverage projects for cost savings and social responsibility and sustainability gains
- Demonstrate how sustainability initiatives can positively impact the profit and loss statement and the balance sheet
- Explain how cap and trade legislation offers opportunities to generate additional revenue or pay additional costs, depending on the strategies you develop right now
- Assess current portfolio conditions and measure ongoing progress with financial data
Who Should Attend
Corporate real estate professionals and service providers who seek to understand sustainability basics, including how and why sustainability applies to their responsibilities, how to present and sell the concept to senior management , and how to leverage this opportunity to positively impact the bottom line by increasing efficiency and reducing costs.

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MCR  Seminar
Leadership and Strategy: Corporate Real Estate Management in Today's Economy
The Capstone is a three-day seminar designed as the culminating experience of the MCR Series. The focus is on corporate real estate management from a holistic, integrated and strategic perspective. Throughout this seminar, participants will draw on knowledge learned from the other MCR seminars coupled with their own practical experience.
Leadership and Strategy: Corporate Real Estate Management in Today's Economy Please click here for dates and locations of future seminars
Overview
The Capstone is a three-day seminar designed as the culminating experience of the MCR Series. The focus is on corporate real estate management from a holistic, integrated and strategic perspective. Throughout this seminar, participants will draw on knowledge learned from the other MCR seminars coupled with their own practical experience.
Capstone requires prior completion of four seminars. Contact your regional Learning Director if you would like to request an exception.
CRE Management
- How to effectively integrate the components of CRE management to create value for the corporation, including:
- Vision, charter, strategy, organizational design and management philosophy
- Scope of products and services, service delivery, and resource sourcing
- How to customize the CRE management model for the specific business context and drivers of the corporation
- The evolution of the service provider industry and its effect on CRE leadership and its ability to operate on a global platform
- The role of leadership and change management in the development and management of a highly effective CRE organization
CRE Case Studies and Team Projects
- Senior CRE executives from different industries will make in-depth presentations on their management models for creating value for their corporations
- In a set of team projects, participants will compare and contrast the CRE management models presented in the different case studies and develop a framework for evaluating the effectiveness of CRE management models
Industry Perspective
- The definition of effective CRE management continues to change radically as influenced by a wide array of internal and external forces.
- A respected senior leader(s) from the real estate industry, academics, and/or global consulting practices will discuss trends in work, strategic sourcing, the role of CRE leaders, and guidelines for leveraging resources for effective CRE management.
How You Will Benefit
- Combines a business case approach with practical team projects to help participants learn how to develop, adopt, and adapt solutions for their own corporations and clients
- Highlights the importance of team problem-solving and the need for a high level of interaction among participants
- A major strength of the seminar is the dynamic, interactive environment in which CRE professionals share their experiences and ideas with one another
Who Should Attend
- Those who have completed or nearly completed the MCR required and elective seminars that are necessary for the MCR designation
- Those CRE executives in the MCR Program Series who want to expand their leadership and management capabilities to create greater value for their companies and clients
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